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Sport always tells the real story. A story that has characters, a plot, good guys, and bad guys and inevitably, challenges that we all must face.
Sport is the one story that weaves the fabric of
- Who we are
- What we do
- And why we matter.
Overcoming obstacles while playing, coaching, supervising, administrating, managing, producing, or consuming sport, is where we find:
- Meaning
- Purpose
- Value
Dr. Colby Jubenville, an associate professor of sport management at Middle Tennessee, a husband, a father, a coach, and an administrator asks, “How does sport tell your real story?”








