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Strategic Partners

Learning Through Sports
Become a Strategic Partner
Learning Through Sports Hour PDF Print E-mail
Why Coaches Matter?
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Sport always tells the real story. A story that has characters, a plot, good guys, and bad guys and inevitably, challenges that we all must face.
Sport is the one story that weaves the fabric of
  • Who we are
  • What we do
  • And why we matter.
A story made up of moments, teachable moments that shape our experiences, connect our knowledge and our attitudes to life, cement our relationships, and most importantly create our own struggle. Yes, struggle.

Overcoming obstacles while playing, coaching, supervising, administrating, managing, producing, or consuming sport, is where we find:
  • Meaning
  • Purpose
  • Value

Dr. Colby Jubenville, an associate professor of sport management at Middle Tennessee, a husband, a father, a coach, and an administrator asks, “How does sport tell your real story?”

MTSU